General Manager of Sales & Marketing

Position Overview

The General Manager of Sales & Marketing will serve as a senior growth leader responsible for

strengthening and scaling the organization’s revenue engine through strategic leadership, marketing

oversight, sales infrastructure, and cross-functional alignment.

This role carries a heavier emphasis on sales and revenue growth, while also overseeing the broader

marketing strategy required to support audience expansion, sponsor value, donor engagement, event

success, and product sales.

This is not a day-to-day front-line sales role, but rather a leadership role designed to build systems,

improve performance, identify growth opportunities, and support the success of the existing sales and

marketing team.

The ideal candidate is a strong strategic thinker, operator, and revenue-minded leader who can bring

order, structure, creativity, and measurable growth to a rapidly expanding ministry media ecosystem.